Primonial Reim has bought Gardens, Up Group’s future head office in Gennevilliers, France, as part of a sale in a future state of completion (vente en état futur d’achèvement, VEFA). BNP Paribas Immobilier and GA Smart Building, co-developers on the project, started construction on 18 May 2021, after obtaining planning permission on 26 January 2021. Delivery is scheduled for the first quarter of 2023.
With a surface area of 15,400 m² and a capacity of 1,400 employees, GARDENS will be developed over seven levels. It will offer more than 2,000 m² of accessible and planted outdoor spaces, including the rooftop, terraces and patios. The architecture was designed by ORIGIN by ATSP (Atelier Tom Sheehan et Partenaires) and the landscaping was particularly well thought out in partnership with the landscape architect, Emeline Brossard.
The property complex will offer high-level technical services and a range of facilities, including a fitness centre and a spacious 650 m² lobby, designed as a meeting place for Up Group employees. Reflecting the project’s focus on comfort and quality of life, the panoramic restaurant and conference space will be ideally located on the top level, with direct access to the rooftop.
A car park with 300 spaces will complete the range of services.
Ideally located near the Les Grésillons RER C station in Gennevilliers and right next to the future line 15 of the metro, this new office project has many advantages, including the connection with line 14, just one station away.
The site, which had been pre-leased in its entirety as part of a 10-year fixed-term BEFA (bail en l’état futur d’achèvement [lease in future state of completion]), will become the new head office of Up Group (formerly Chèque Déjeuner) in 2023.
GARDENS is a project with strong environmental, well-being and connectivity ambitions, reflecting the specifications of the Up Group. It will benefit from HQE®, BREEAM®, Ready to Osmoz and WIRED SCORE certifications and labels.
We are delighted with the work carried out in close collaboration with SEMAG92 (Société d’Economie Mixte d’Aménagement de Gennevilliers [public-private enterprise in charge of the development and construction of Gennevilliers]) over many years, which has enabled Up Group to set up on this site, after two other large companies, Audika and BALAS.
The GARDENS project is a perfect example of our ambition to be environmentally exemplary. We have a responsibility to provide our clients with sustainable and resilient buildings that will fit into the city of the future and GARDENS aligns perfectly with this strategy.
For this sale, BNP PARIBAS IMMOBILIER and GA SMART BUILDING were advised by the firm, THIBIERGE Notaires, and Primonial REIM by the notary office, WARGNY-KATZ, the law firm, Fairway, KPMG lawyers for tax aspects as well as 7Concept for the technical audit. The transaction was carried out by CATELLA Property.
Location: Rue Louise Michel and Rue des Caboeufs crossing in Gennevilliers 92230
Surface area: 15,400 m² of usable space
Car park: 300 spaces, including 40 pre-equipped with electricity/40 motorbike spaces
Élodie Le Breton
Communication, Marketing and Sustainable strategy Director